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StellerVista News

StellerVista Credit Union and Tenzing Communications Win Four IABC Awards Recognizing the Successful StellerVista Brand and Brand Launch Campaign

Cranbrook, BC: June 25th StellerVista Credit Union, together with their creative and communications partner Tenzing Communications Inc. have been recognized by the International Association of Business Communicators (IABC), for outstanding work in communications, brand development, campaign development and advertising. The team took home four awards from two IABC chapters, including one Award of Excellence and three Awards of Merit for their work on the development of the StellerVista brand and the strategic internal and external brand launch campaigns.

“The positivity we’ve seen from our people and our communities through this name change and rebrand has far surpassed our own expectations,” says StellerVista’s Jeff Fero, Director, Marketing & Community Engagement. “Change can be a challenge, and we were ready for an uphill push – but the strength of the brand has made the transition very smooth and really… a lot of fun!”

Bank Like You Live Here was created to position the renewed organization in the market and inspire people to embrace a new option in local, rural banking made specifically for the Kootenay / Boundary region, and it’s certainly done that,” says Maggie Cameron of Tenzing Communications Inc. “Everything about the brand, from its look and feel, to its tone and values, reinforces local pride and the importance of local banking.”

The International Association of Business Communicators Awards recognize outstanding work in communications, marketing, and PR across various disciplines, including corporate communications, public relations, media relations, advertising, and more. Entries are evaluated by a group of judges against the Global Standard of the Communications Profession, using the IABC Seven-Point Scale of Excellence.

The StellerVista brand was developed after East Kootenay Community Credit Union and Heritage Credit Union successfully merged in January 2023, to become StellerVista Credit Union. 

For more information and to arrange an interview, contact:

Jeff Fero, Director of Marketing and Community Engagement
Direct: 250.444.8899
Email: jeff.fero@stellervista.com

Press Releases





The member-elected Boards of Directors for StellerVista Credit Union are pleased to announce that the merger between East Kootenay Community Credit Union and Heritage Credit Union is now official. This was made possible by the members of both legacy credit unions who overwhelmingly passed all of the special resolutions presented to members during November and December of last year.

While both Boards supported this unanimously, and our regulator gave us consent to merge, it's the support of the members that matters most.

With the merger now official, StellerVista Credit Union is the single entity representing all seven communities: Greenwood, Castlegar, Slocan Park, Cranbrook, Fernie, Sparwood, and Elkford.

StellerVista Credit Union Logo


There will be lots to talk about in the coming year, but for now, a brief update on where we are as we begin 2023 includes:

  • On January 1, 2023, EKC and Heritage Credit Union officially merged and are now legally operating as StellerVista Credit Union.
  • Members from both legacy credit unions voted in a big way to support coming together. We know staff voted very much the same. And even if you voted no, we understand your concerns came from a good place. Thank you for caring - that's a big part of living here too.
  • We have built a solid and detailed merger and communications plan that begins today. We want to be smart about this and we don't want to disrupt anyone's day-to-day lives or banking.
  • The StellerVista Credit Union brand promise will focus on banking like you live here. Together, we'll grow a credit union that embraces local lifestyles and welcomes younger families and new members. With regard to financial well-being, we'll help more people make it here, keep it here and grow it here.
We see a lot of exciting possibility on the horizon, but for now, this is a simple welcome to StellerVista and a promise to make the changes as easy and smooth as possible.

Member questions and feedback are always welcome. Thanks for your time and stay tuned.



2022 Special Resolution Vote Results

Passed: Special Resolution 2022-103 (431 Member votes: 80.51% in Favour)

SPECIAL RESOLUTIONS OF MEMBERS TO APPROVE ALTERATIONS TO CONSTITUTION AND RULES

BE IT RESOLVED, as special resolutions, that:

1. the Constitution of East Kootenay Community Credit Union (the “Credit Union”) be deleted in its entirety and replaced with the Constitution set out in Schedule “A”; and

2. the Rules of the Credit Union be altered as follows:

a. the words in paragraph (c) of the Definitions Rule: “East Kootenay Community Credit Union” be replaced with the words: “StellerVista Credit Union”; and

b. Rule 4.1 be deleted and replaced with the following:

"Director Elections to be Held - Each year, directors shall be elected to replace those whose terms expire and a director whose term expires is eligible for re-election. If, for any reason, the terms of the remaining directors will not allow for the expiry of one-third of the directors’ terms at each successive annual general meeting, the directors may, by resolution, determine the lengths of terms to be served by directors elected in subsequent elections in such a manner that the board of directors may return as soon as is practicably possible to the normal cycle of one-third of directors’ terms expiring at each successive annual general meeting.”

BE IT RESOLVED that it is a condition of the foregoing special resolutions that the alteration of the Constitution and Rules of the Credit Union referred to therein do not take effect until the Registrar of Companies has issued a certificate of business acquisition, showing that the Credit Union has acquired the assets and assumed the liabilities of Heritage Credit Union and will carry on the business of both credit unions, pursuant to Section 16 of the Credit Union Incorporation Act (British Columbia).

Schedule “A”
CONSTITUTION
OF
STELLERVISTA CREDIT UNION
Credit Union Incorporation Act (Section 6)

The name of the credit union is StellerVista Credit Union.
The authorized capital of the credit union shall be an unlimited number of shares divided into such classes and designated with such par value or without par value and with such rights and restrictions among classes as set out in the Rules of the credit union, as amended from time to time. The registered office of the Credit Union shall be situated at its chief place of business and notice of its address shall be given to every member.

Name Change

Although the proposed merger is structured as an asset transfer, with the Credit Union acquiring the assets and assuming the liabilities of Heritage, the intention is for the legacy of both credit unions to continue in the merged credit union. This will largely be accomplished by a rebranding of the merged entity, including changing the name of the Credit Union post-merger to a name that is reflective of both the Credit Union and Heritage.

If the proposed merger with Heritage is successful, the Credit Union intends to change its name immediately after the merger to “StellerVista Credit Union”.

Director Terms

The Rules of the Credit Union (like bylaws) set out how the Credit Union is to be governed. Rules can only be amended with the approval of the Credit Union’s members and the consent of the BC Superintendent of Financial Institutions.

Currently, the terms of one-third of the directors of the Credit Union expire at each annual general meeting of the Credit Union, thereby ensuring consistency in the number of new directors elected each year.

However, if the proposed merger with Heritage is successful, the onboarding of the legacy directors of Heritage to the Board of Directors of the Credit Union will result in the number of directors whose terms expire each year to be inconsistent. To ensure consistency in the governance of the Credit Union, if the proposed merger is successful, the Credit Union is proposing to update the Rules to provide the directors of the Credit Union with the ability to set the term length of incoming directors where it is necessary to ensure that the normal cycle of one-third of directors’ terms expiring each year is maintained.

See the full summary of propsed amendments here >

See the full Redline Change document here >

Voting

Voting is a democratic process and members have their say through a one member, one vote system. The special resolution will be approved if at least two-thirds of the ballots cast by members are in favour of such resolution.

Date, Time & Location of Voting

The voting period is November 15, 2022 to November 17, 2022. During this time, members may vote electronically via our website, www.ekccu.com, either from the comfort of your own home or by visiting any branch of the Credit Union (regardless of your home branch) on November 15, 16 or 17.

You will need to enter your date of birth and member number on your ballot to verify that you are a member of the Credit Union in good standing and that you have only voted once.

Who Can Vote?

Personal Members (Individual)

Each individual member who is 19 years of age or older and in good standing is entitled to one (1) vote on each of the special resolutions. To be considered in good standing, the individual member must:

• hold at least five (5) Class “A” Membership Equity Shares;

• be not more than ninety (90) days delinquent in any obligation to the Credit Union or its insurance subsidiary; and

• not have had any obligation written off by the Credit Union or its insurance subsidiary in the last seven years that has not since been paid.

Business Members (Organizations, Partnerships, Incorporated Companies, Incorporated Associations, Societies, and Unincorporated Associations)

Each business member who is in good standing and meets the following requirements is entitled to one (1) vote on each of the special resolutions:

holds at least five (5) Class “A” Membership Equity Shares;

is not more than ninety (90) days delinquent in any obligation to the Credit Union or its insurance subsidiary;

has not had any obligation written off by the Credit Union or its insurance subsidiary in the last seven years that has not since been paid; and

casts the member’s votes by an authorized representative who is 19 years of age or older and who has been appointed in writing.

An individual may cast multiple ballots if they are appointed as the authorized voter for more than one business member.


 

Passed: Special Resolution 2022-102 (485 Member Votes: 89.07% in Favour)

On October 4th, 2022, EKC officially issued notice to all members of two special resolutions. These resolutions were put forward to enable EKC to improve its operational and governance structures, and to pursue a merger with Heritage Credit Union. Voting for the motion occurred between November 1, 2022 and November 3, 2022, with approximately 90% of members in favor of both resolutions.

For resolution 2022-102, 485 votes were cast, with 432 (89.07%) in favour.

The resolutions were issued to all members, in full, and are available for review upon request.

Special Resolution 2022-102 voted on in includes:
2022-102
Removal of Common Bond
The Credit Union has an outdated and archaic common bond of membership. It is proposed that the common bond be removed in order to modernize the rules about who can be a member. Special Resolution 2022-102, which will delete the common bond, can be seen here.


Passed: Special Resolution 2022-101 (486 Member Votes: 89.51% in Favour)

On October 4th, 2022, EKC officially issued notice to all members of two special resolutions. These resolutions were put forward to enable EKC to improve its operational and governance structures, and to pursue a merger with Heritage Credit Union. Voting for the motion occurred between November 1, 2022 and November 3, 2022, with approximately 90% of members in favor of both resolutions.

For resolution 2022-101, 486 votes were cast, with 435 (89.51%) in favour.

The resolutions were issued to all members, in full, and are available for review upon request.

Special Resolution 2022-101 voted on includes:

2022-101

Rule Changes

The Rules of the Credit Union (like bylaws) set out how the Credit Union is to be governed. Rules can only be amended with the approval of the Credit Union’s members and the consent of the BC Superintendent of Financial Institutions. The changes being proposed to the Rules are set out in Special Resolution 2022-101, which can be seen here. We encourage all members to read the suggested changes before you cast your vote.

 

 
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​Committed to our community

We understand that a growing community is about more than financial transactions and balance sheets, and that’s why we invest locally through a number of great programs and initiatives.